Ryanair is Europe's largest low-cost airline, founded in 1984 in Ireland. The company revolutionized air travel by making flights accessible to millions of Europeans through ultra-low prices. Ryanair targets budget-conscious travelers, students, weekend tourists, and business travelers looking for economical flight options. The airline serves over 200 destinations in 40 countries, carrying over 150 million passengers annually. An interesting fact: Ryanair uses a single aircraft type, the Boeing 737, which significantly reduces maintenance and staff training costs. The company is known for its controversial CEO, Michael O'Leary, who has become famous for unconventional marketing tactics and radical cost-saving measures.
Company Advantages
Ryanair offers basic air transportation at minimal prices with the option to add extra services. The main product is airline tickets for flights across Europe, North Africa, and the Middle East. Additional services include seat selection, priority boarding, checked baggage, in-flight meals, car rentals, and hotel bookings. The mobile app allows you to manage bookings, check in for flights, and store boarding passes. The Ryanair Choice program offers flexible booking change conditions. The Fast Track service is available at major airports for quick security screening. Ryanair Rooms offers accommodation booking with up to 10% cashback for your next flight. Travel Plus includes priority boarding and a 20 kg baggage allowance. Flexi Plus is a premium fare with the option to change dates without extra fees. Travel insurance is available during booking.
Promotions on the Official Website
Ryanair regularly holds large-scale sales to stimulate demand.
- Flash Sales appear weekly with tickets from €9.99 on selected routes, valid for 24-48 hours.
- Seasonal sales are held 4 times a year with millions of tickets at discounts of up to 25%.
- The Black Friday Sale offers a 20% discount on all flights for travel between January and March.
- Cyber Week extends Black Friday discounts for an entire week.
- Member Exclusive Fares are available only to registered users with an additional €5-10 discount.
- Birthday Sales celebrate the company's anniversary with discounts of up to 30%.
- Bank Holiday Sales are timed with holiday weekends, focusing on popular destinations.
- Summer/Winter sales offer early booking discounts.
How to Apply a Ryanair Promo Code
Using a promo code on the site is done at the payment stage of the booking. After selecting your flights and filling in passenger details, you need to proceed to the payment page. In the "Payment" section, below the payment details form, there is a link that says "Got a promo/voucher code?" or "Add promo/credit voucher." After clicking the link, a field for entering the code will appear. Enter the promo code and click "Apply." The system will automatically recalculate the booking cost. It is important to note that promo codes often have restrictions on travel dates, destinations, and minimum booking amounts.
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Conclusion
Ryanair remains the leader in the European low-cost airline market due to its unbeatable prices and extensive route network. The company has democratized air travel, allowing millions of people to travel more frequently and further. Despite its basic service, Ryanair offers reliability, punctuality, and the ability to personalize your journey through additional services. Regular sales and a flexible pricing policy make European travel accessible to almost everyone, which is especially important in an era of growing mobility and a desire to explore the world.